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Mardi, 04 Janvier 2011 05:01

Google’s Digital Newsstand Aims To Take On iTunes Subscriptions

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According to the Wall Street Journal Google is planning its own Digital Newsstand to rival the upcoming iTunes Subscriptions feature from Apple.

The e-newsstand would include apps from media companies offering versions of their publications for smartphones or tablets running Android, say people familiar with the matter. Google hopes to launch it in part to provide a more consistent experience for consumers who want to read periodicals on Android devices, and to help publishers collect payment for their apps, these people say.

Google has discussed its intentions with many publishers but details and timings are still vague.  Meanwhile, Apple is readying its subscription feature which will give publishers 70% of revenue.

Apple is planning to share more data about who downloads a publisher’s app, information publishers can use for marketing purposes. According to people familiar with the matter, Apple would ask consumers who subscribe to an iPad version of a magazine or newspaper for permission to share personal information about them, like their name and email address, with the publisher.

The WSJ notes that some of the publishers are upset with the arrangement because they believe few customers will opt to share this information. This may give an advantage to Google’s Digital Newsstand based on how they publicize and present their product. The rivalry will definitely be an interesting one to continue to watch. You can stay tuned for more news and info on the topic by following us on Twitter and/or subscribing to our RSS feed.

[Source: Wall Street Journal]

Authors: _GadgetNews

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